Regardless of the business niche or industry, establishing trust and authenticity is paramount, in an era of digital skepticism, companies must continually provide tangible evidence of their product’s ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

Tired of ads? Subscribers enjoy a distraction-free reading experience. Click here to subscribe today or Login. A customer video testimonial is yet another open-secret in marketing that can have a ...