Decision velocity measures how quickly and effectively an organization can sense change, decide on the best course of action, ...

A key performance indicator (KPI) is a measurable value that demonstrates how effectively a company, department or individual is achieving key business objectives. KPIs are tracked to evaluate success ...

When the topic of key performance indicators, or KPIs, comes up in a business conversation, I’m all ears. It’s fascinating to learn how different leaders guide and measure the performance of their ...

Has any other acronym done as much damage to marketing effectiveness as ‘KPI’? The KPI is coveted everywhere as a thing of gargantuan significance, but as with all pieces of jargon, it gets massively ...