p > the era of mobile consumption has arrived. One consumer described his novelty shopping: "I tried on clothes in a men's brand store. The guide told me that I could scan the two-dimensional code to ...

It would seem the hype in the lead-up to Singles Day was justified, with Alibaba posting a record $17.8 billion in online sales, easily surpassing the $14 billion record set in 2015. A startling ...

School of Economics & Management, Shanghai Maritime University, Shanghai, China. O2O (online-to-offline) has changed many traditional industries. Many O2O platforms provide information, product and ...

FF is currently searching for initial flagship store locations in both Los Angeles and New York City to accommodate its Eco-O2O direct sales strategy FF will go-to-market using an Eco-O2O direct sales ...

Parkson business 2014 annual report shows that as of December 31, 2014, the total sales revenue decreased by 4.23% to 16 billion 742 million yuan. The total profit of the parent company will drop by ...

O2O, Supply Chain, Sales Effort, Coordination, Contract, Two-Period Marketing 1. Introduction O2O (online-to-offline) has changed many traditional industries. Many O2O platforms provide information, ...

Christian Gobber, Former Regional CEO at Maserati, leads Faraday Future’s Global Sales Strategy Faraday Future Signs Florida-based Jolta as First Sales Partner in the U.S., Establishing the First ...

E-commerce powerhouse Alibaba is teaming up with Hong Kong-listed China Greenland Rundong Auto to develop an online-to-offline (O2O) sales and financing service for the mainland’s growing luxury car ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. China’s e-commerce industry is no longer just about selling goods on the internet. As internet penetration has ...

OKXE has pioneered the online to offline (O2O) sale of used motorbikes, rejuvenating the market. The inadequacies and bad experience of users when buying used motorbikes are the reason why Wooseok Kim ...

FF will go-to-market using a direct sales model leveraging its online platforms (APP, FF.com), FF-owned stores, as well as partner-owned stores and showrooms for an asset-light sales network expansion ...